🌿 Starting your Private Practice

Build it right. Build it confidently. Build it sustainably.

Starting a private practice is exciting … and let’s be honest, a little overwhelming.

There are so many decisions to make — about services, systems, pricing, boundaries, marketing, workload and sustainability.

And here’s the truth:

The way you set up your practice at the beginning will shape your stress levels, profitability, lifestyle and longevity.

You deserve to start strong.

The Midwifery Practice Consultancy is designed to help you build a practice that works — financially, professionally and personally. Now and into the future.

💰 Financial Care: Building a Profitable, Sustainable Practice

Let’s remove the guesswork and replace it with clarity.

We’ll help you:

  • Design services, pricing and care models that are actually profitable

  • Understand key financial concepts like viability, break-even point and profitability (in plain English!)

  • Work out what you truly need to charge to sustain your business

  • Audit your expenses and identify smart cost-containment strategies

  • Ensure you’re investing only in what generates return

  • Explore additional income streams for quieter periods

  • Create a client experience so valuable that word-of-mouth becomes one of your strongest marketing tools

Because sustainability isn’t accidental — it’s intentional.

🤝 Client Care: Attracting & Supporting the Right Families

A thriving practice isn’t just about numbers: it’s about alignment.

We’ll work on:

  • Identifying your ideal client (so you’re not trying to serve everyone)

  • Tailoring your services to meet their real needs

  • Setting healthy boundaries from the start

  • Communication and education strategies

  • Navigating tricky family dynamics

  • Working effectively with hospitals, GPs, obstetricians and the wider system

When client relationships are strong and well-managed, everything feels easier.

💛 Self-Care: Protecting You

You are the business.

If you burn out, everything stops.

We’ll focus on:

  • Physical, emotional and financial well-being

  • Time management that works with 24/7 on-call life

  • Fatigue management strategies

  • Learning when — and how — to say no

  • Minimising burnout risk

  • Case reviews and confidential debriefing for challenging situations

A sustainable practice supports your life — not consumes it.

📊 Business Care: The Foundations That Protect You

This is where we get strategic.

We’ll support you with:

  • Professional Practice Review Program

  • Marketing foundations that feel authentic and effective

  • Business planning and contingency planning (sick leave, reduced caseload, unexpected costs)

  • Reviewing and designing your business model, systems, processes and pricing

  • Clarifying your profit targets — and aligning your structure to meet them

  • SWOT business analysis

  • Reviewing your contracts and client agreements to ensure all parties are protected

  • Process improvement to maximise both client value and profitability

  • Navigating collaboration challenges within the healthcare system

  • Learning how to work outside the system — while still being part of it

This is about building a practice that is legally sound, financially viable, professionally respected and personally manageable.

🌟 This Isn’t Just About Starting

It’s about starting smart.

It’s about:

  • Avoiding expensive mistakes

  • Preventing burnout before it begins

  • Building systems that support you

  • Charging confidently

  • Creating a business that aligns with your values

Private practice can be deeply rewarding — when it’s designed well.

🔥 Let’s Build This Properly

Starting your practice is one of the most important professional decisions you’ll make.

You don’t have to figure it out through trial and error.

With the right structure, clarity and support — you can create a private practice that feels aligned, profitable and sustainable for years to come.

💥 Choose your Package

Individual Sessions

One-off sessions, or book a package of 3, 6 or 9 hours

Perfect for focused support around specific setup questions.

From $253 incl GST

Popular

🌿 Practice Savvy Package

Six-month business planning, coaching and consulting package that’s focused on you, your business and your goals.

Ideal for building strong foundations with guided support.

$2,145 incl GST

🚀 Practice Success Package

Twelve-month business planning, coaching and consulting package that’s focused on you, your business and your goals.

Best for those ready to fully commit to building a sustainable, profitable practice.

$3,146 incl GST

🔥 Grow Together. Thrive Together.

Don’t let budget stand in the way of your business breakthrough.

Join forces with up to FIVE other midwives, doulas or health professionals and unlock coaching at a fraction of the cost.

Collaboration fuels clarity — and when you grow alongside like-minded peers, you’ll gain fresh strategies, shared accountability, and unstoppable momentum — for less!

Investing in your growth doesn’t have to mean going it alone.

By teaming up, you’ll share the experience, share the cost, and multiply the results.